social commerce
How To Build A Social Commerce Strategy And Turn Social Media into a Sales Channel
Social media platforms were designed to connect people and allow them to share content and experiences. Today, they’ve evolved to be a powerful engine for commerce. As a result of…
Unified Commerce Versus Omnichannel Commerce: What’s the Difference?
Two words that often get used interchangeably in ecommerce are unified commerce and omnichannel. While both strategies aim to enhance the customer experience and increase engagement across multiple touchpoints, they…
2024 Unpacked: Recap Of Ecommerce Wins and What’s Next For 2025
2024 has come and gone, but there’s still so much to unpack from the past year. In a recent webinar, Emma Clarke, Senior Director of Product Management at Metapack, and…
AI in Marketing: Transforming Retail in 2024
The fusion of digital and physical shopping has carved the path for an omnichannel approach in retail, fundamentally changing how sellers connect with their customers. This transformation is primarily driven…
The Future in Your Cart: How Omnichannel is Redefining Shopping
A transformation is underway in the world of retail, led by evolving customer expectations and advanced technologies. This has ushered in an era where £52 billion of online sales have…
SFS Retail: Putting your stores to work in the ecommerce boom
Much of the pandemic-fueled ecommerce growth is here to stay. According to our research, 86% will continue shopping more online long after COVID-19. The pressure is on for physical stores…
SFS Retail
Livraison depuis magasin : Tirez parti de vos magasins dans le cadre de l’essor du E-commerce
Une grande partie de la croissance du E-commerce due à la pandémie va perdurer. Selon nos recherches, 86% des clients continueront à effectuer davantage d’achats en ligne après la pandémie…
Ecommerce in the next normal: the new role of the store
As COVID-19 lockdowns gradually start to ease, the question on everyone’s lips is: will customers go back to stores? Consumers will always want to shop in-store. And yet, a large…
7 steps to move your Brick and Mortar store online during COVID
As countries around the world continue to grapple with COVID-fueled closures, more customers than ever are doing their shopping online. In many cases, this shift will be a permanent one, with Accenture predicting…
Don’t be fooled by the reopening of physical retail: “new normal” shopping’s here to stay
On June 15, the UK’s non-essential stores re-opened with all the expected fanfare – queues snaking around the block in front of Nike’s Oxford Street store, and Primark and TK…